This is the Tagline, edited under "Misc Content"

McDonald's Serves Up Another Quarter of Strong Results - Third Quarter EPS Rises 17%

PRNewswire-FirstCall
OAK BROOK, Ill.
Oct 19, 2006

McDonald's Corporation (NYSE: MCD) today announced strong operating results for the third quarter and nine months ended September 30, 2006.

  The Company reported the following highlights for the quarter:

  --  Global comparable sales rose 5.8%
  --  Company-operated and franchised restaurant margins improved in all
      geographic segments for the third consecutive quarter
  --  Consolidated results reflect double-digit growth in revenues (10%) and
      operating income (12%)
  --  Earnings per share increased 17% to $0.68
  --  The Company increased the annual dividend for 2006 by nearly 50% to
      $1.00 per share


Chief Executive Officer Jim Skinner commented, "We generated impressive third quarter results as we continue to raise the bar on operations excellence and leadership marketing to broaden consumer relevance. For the quarter, global comparable sales were at their highest quarterly level in two years, and we delivered higher margins across all segments of the business. These results validate the strength of our customer-centric Plan to Win and the power of growing by being better, not just bigger."

In the U.S., we continue to enhance the McDonald's experience by providing innovative menu options, added conveniences and contemporary restaurant locations that are in sync with customers' lifestyles. The stability of McDonald's U.S. performance is a testament to the strength and flexibility of the McDonald's System.

Skinner also noted, "McDonald's Europe generated another quarter of strong operating results driven by robust quarterly sales, more customer visits and the highest Company-operated margins since 2001. We are encouraged by Europe's progress and confident that our strategies to further strengthen the McDonald's Brand through marketing, value and menu initiatives that resonate with consumers will continue to drive growth over the long-term.

"The entire McDonald's System is energized by our current momentum and we remain intent on further enhancing every element of the Brand experience to capture the tremendous opportunities that lie ahead."

  KEY HIGHLIGHTS - CONSOLIDATED
  Dollars in millions, except per share data
                                                                      % Inc
                                                       Currency   Excluding
  Quarters ended                                    Translation    Currency
    September 30,            2006      2005  %Inc       Benefit Translation
  -------------------------------------------------------------------------
  Revenues               $5,882.5  $5,327.1    10        $127.6           8
  Operating income        1,303.5   1,159.8    12          24.2          10
  Net income                843.3     735.4    15          13.3          13
  Earnings per
   share-diluted*            0.68      0.58    17          0.01          16

                                                                       %Inc
                                                       Currency   Excluding
  Nine months ended                                 Translation    Currency
    September 30,            2006      2005  %Inc Benefit/(Loss)Translation
  -------------------------------------------------------------------------
  Revenues              $16,555.7 $15,225.6     9        $ 71.5           8
  Operating income        3,366.7   3,086.1     9          (8.4)          9
  Net income              2,302.7   1,993.7    15          (3.8)         16
  Earnings per
   share-diluted**           1.83      1.56    17         (0.01)         18

  *  The following items, in total, negatively impacted the percentage
     increase in diluted earnings per share by 6 percentage points for the
     third quarter 2006 compared with 2005:

  2006
  -  $0.01 per share of operating expense primarily in Asia/Pacific, Middle
     East and Africa including an additional loss on the transfer of the
     Company's ownership interest in Thailand to a developmental licensee
     and a goodwill impairment charge in South Korea.

  2005
  -  $0.02 per share of operating income primarily related to the transfer
     of the Company's ownership interest in Turkey to a developmental
     licensee.

  ** The following items, in total, negatively impacted the percentage
     increase in diluted earnings per share by 3 percentage points for the
     nine months ended September 30, 2006 compared with 2005:

  2006
  -  $0.08 per share of operating expense primarily related to: a limited
     number of restaurant closings in the U.K. in conjunction with an
     overall restaurant portfolio review; costs to buy out certain
     litigating franchisees in Brazil; and losses on the transfer of the
     Company's ownership interests in Thailand and Bulgaria to developmental
     licensees;
  -  $0.14 per share of nonoperating income due to the IPO of Chipotle
     Mexican Grill and the secondary sales of Chipotle shares; and
  -  $0.01 per share of net incremental tax expense primarily related to the
     one-time impact from a tax law change in Canada.

  2005
  -  $0.03 per share of operating income primarily related to the transfer
     of the Company's ownership interest in Turkey to a developmental
     licensee and a favorable adjustment to certain liabilities established
     in prior years due to lower than originally anticipated employee-
     related and lease termination costs; and
  -  $0.05 per share tax benefit due to a favorable audit settlement of the
     Company's 2000-2002 U.S. tax returns, partly offset by incremental tax
     expense related to the Company's decision to repatriate foreign
     earnings under the Homeland Investment Act in 2005.


The following definitions apply to these terms as used through this release

  --  Comparable sales represent sales at all McDonald's restaurants,
      including those operated by the Company, franchisees and affiliates,
      in operation at least thirteen months including those temporarily
      closed, excluding the impact of currency translation.  Some of the
      reasons restaurants may be closed include road construction, reimaging
      or remodeling, and natural disasters.  Management reviews the increase
      or decrease in comparable sales compared with the same period in the
      prior year to assess business trends.
  --  Information in constant currency is calculated by translating current
      year results at prior year average exchange rates.


  Related Communications

McDonald's Corporation will broadcast its investor conference call live over the Internet at 10:30 a.m. Central Time on October 19, 2006. A link to the live webcast will be available at http://www.investor.mcdonalds.com/ and an archived replay of this webcast will be available for a limited time.

See Exhibit 99.2 in the Company's Form 8-K filing for supplemental information related to the Company's results for the quarter and nine months ended September 30, 2006.

The Company plans to release October 2006 sales information on November 8, 2006.

Forward-Looking Statements

This release contains certain forward-looking statements, which reflect management's expectations regarding future events and operating performance and speak only as of the date hereof. These forward-looking statements involve a number of risks and uncertainties. The factors that could cause actual results to differ materially from our expectations are detailed in the Company's filings with the Securities and Exchange Commission, such as its annual and quarterly reports.

                          McDONALD'S CORPORATION
                CONDENSED CONSOLIDATED STATEMENT OF INCOME
  --------------------------------------------------------------------

  Dollars and shares in millions, except per share data
  --------------------------------------------------------------------
  Quarters ended                                            Inc / (Dec)
     September 30,                   2006         2005         $     %
  --------------------------------------------------------------------
  Revenues
  Sales by Company-operated
   restaurants                   $4,433.6     $4,000.7     432.9    11
  Revenues from franchised
   and affiliated restaurants     1,448.9      1,326.4     122.5     9

  TOTAL REVENUES                  5,882.5      5,327.1     555.4    10

  Operating costs and expenses
  Company-operated
   restaurant expenses            3,692.7      3,389.9     302.8     9
  Franchised restaurants-
   occupancy expenses               273.0        256.6      16.4     6
  Selling, general &
   administrative expenses          580.8        547.3      33.5     6
  Impairment and other charges
   (credits), net                    17.3        (31.7)     49.0   n/m
  Other operating
   expense, net                      15.2          5.2      10.0   n/m
  Total operating costs
   and expenses                   4,579.0      4,167.3     411.7    10

  OPERATING INCOME                1,303.5      1,159.8     143.7    12

  Interest expense                  103.1         86.6      16.5    19
  Nonoperating income, net          (28.1)       (12.6)     15.5   n/m
  Income before provision
   for income taxes               1,228.5      1,085.8     142.7    13
  Provision for income taxes        385.2        350.4      34.8    10

  NET INCOME                     $  843.3     $  735.4     107.9    15

  EARNINGS PER SHARE-DILUTED     $   0.68     $   0.58      0.10    17

  Weighted average
   shares outstanding-diluted     1,245.7      1,271.6     (25.9)   (2)
  --------------------------------------------------------------------

    n/m Not meaningful



                          McDONALD'S CORPORATION
                CONDENSED CONSOLIDATED STATEMENT OF INCOME
  --------------------------------------------------------------------

  Dollars and shares in millions, except per share data
  --------------------------------------------------------------------
                                                            Inc / (Dec)
  Nine months ended September 30,    2006         2005         $     %
  --------------------------------------------------------------------
  Revenues
  Sales by Company-operated
   restaurants                  $12,489.4    $11,411.4   1,078.0     9
  Revenues from franchised
   and affiliated restaurants     4,066.3      3,814.2     252.1     7

  TOTAL REVENUES                 16,555.7     15,225.6   1,330.1     9

  Operating costs and expenses
  Company-operated
   restaurant expenses           10,532.2      9,761.6     770.6     8
  Franchised restaurants-
   occupancy expenses               785.4        767.4      18.0     2
  Selling, general &
   administrative expenses        1,726.6      1,605.0     121.6     8
  Impairment and other charges
   (credits), net                   125.5        (50.4)    175.9   n/m
  Other operating
   expense, net                      19.3         55.9     (36.6)  (65)
  Total operating costs
   and expenses                  13,189.0     12,139.5   1,049.5     9

  OPERATING INCOME                3,366.7      3,086.1     280.6     9

  Interest expense                  303.2        264.7      38.5    15
  Nonoperating income, net          (84.2)       (29.9)     54.3   n/m
  Gain on Chipotle IPO and
   secondary sales                 (248.6)          --     248.6   n/m
  Income before provision
   for income taxes               3,396.3      2,851.3     545.0    19
  Provision for income taxes      1,093.6        857.6     236.0    28

  NET INCOME                     $2,302.7     $1,993.7     309.0    15

  EARNINGS PER SHARE-DILUTED     $   1.83     $   1.56      0.27    17

  Weighted average shares
   outstanding-diluted            1,255.0      1,277.7     (22.7)   (2)
  --------------------------------------------------------------------

    n/m Not meaningful

First Call Analyst:
FCMN Contact: katie.hayes@us.mcd.com

Photo: http://www.newscom.com/cgi-bin/prnh/19990916/MCDLOGO
AP Archive: http://photoarchive.ap.org/
PRN Photo Desk, photodesk@prnewswire.com

SOURCE: McDonald's Corporation

CONTACT: Investors, Mary Kay Shaw, +1-630-623-7559, or Media, Lisa
Howard, +1-630-623-5044, both of McDonald's Corporation

Web site: http://www.mcdonalds.com/
http://www.investor.mcdonalds.com/